Services Include:

· Pharmaceutical Telemarketing  ·  Healthcare Telemarketing  ·  Medical Call Center Services
· Tele-Territory Support  ·  Audience Generation for Medical Meetings  ·  Market Intelligence Gathering

Markets Served:
Rx and OTC
Diagnostics/Laboratory
Medical Device/Surgical
Medical Communications
Medical Education Meetings
(
CME and Promotional)

Tele-Territory Support

The Schwartz Group has successfully executed over 1,000 tele-territory support campaigns for industry leaders as well as start-ups in pharmaceuticals, diagnostics, medical device/equipment and laboratory products.

All of our tele-territory support campaigns are customized to meet our client’s needs. Typically they involve one or more of the following campaign types:

  • Schwartz Medical Account Profiling (S-MAP)
     
  • Lead Generation
     
  • Tele-Territory Management
     
  • Sales Blitzes
     
  • Schwartz Tele-Lab Coverage (S-TLC)
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Schwartz Medical Account Profile (S-MAP)

The Schwartz Group collects and verifies basic contact information such as: key contacts, addresses, phone, fax, email, etc. Then we customize additional fields based on our client’s needs, product and market. Custom fields can include; best times to call, competitive usage, potential volume, sample policies, purchase plans, budget, existing contracts, decision making variables and much more. Additionally, The Schwartz Group can provide cumulative reports to assist in making “data-driven” decisions for your organization. The updated verified fields of information can be utilized as your primary account records for a variety of applications.

Lead Generation Services

The Schwartz Group has successfully executed a variety of customized lead generation campaigns including;

  • Trades Show follow up and triage
     
  • Mailing and blast communication follow up
     
  • Sample request generation and follow up
     
  • Appointment Setting
     
  • Demo scheduling
     
  • In-service scheduling
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Tele-Territory Management

To offset the skyrocketing cost of field representation, The Schwartz Group can assign a highly qualified “Tele-Territory Manager” to assume primary sales responsibility for a group of accounts. The accounts assigned are not limited by geography and typically include rural and lower potential accounts, which frees field reps up to more efficiently manage their territories and focus on higher potential accounts.

Sales Blitzes

  • End of Quarter/Yearend
     
  • Sales and Special Offers
     
  • Re-order Generation
     
  • Non-Called on Accounts/New Revenue Stream Generation
     

Schwartz Tele-Lab Coverage (S-TLC)

Finding end-user decision makers in laboratory environments can often resemble finding a needle in a haystack. The Schwartz Group has considerable expertise and experience in life science telemarketing to hospital, academic, industrial and government laboratory settings. Partnering with industry leaders, we have introduced efficiencies that have resulted in an outstanding ROI for our laboratory equipment and supply clients.

 Services under the S-TLC umbrella include:

  • S-MAP (Schwartz Medical Account Profiling) - Provides your field reps and sales/marketing support teams with a customized and comprehensive profile of end-user labs. Fields of information collected can include; Decision-maker names and contact information, Competitive landscape data, Volumes of specific product usage, Product performance evaluation, Sales policies and restrictions, Generated requests for additional information, Sample evaluation results, Customer feedback/satisfaction and much more
     
  • Lead Generation - Includes; Screened sample request generation, Demo request generation, In-service request generation and scheduling, Product show lead triage and other customized lead related services
     
  • Account Coverage - Ideal for rural and other uncovered territories and facilities or to provide coverage in facilities that restrict on-site rep access.
     
  • Audience Generation for Webinars and Live Meetings
     
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